Similar to the Pay Monthly unlimited data announced in December, customers on Three’s new Pay As You Go plans will now have access to all-you-can-eat data so they can set their smartphones free and still stay in control of their spending by buying one of Three’s new Pay As You Go, All in One 15 or 25 Add-ons. Pay As You Go Customers who joined Three prior to September 2010 will need to migrate onto the current tariff.
Three’s Sales and Marketing Director, Marc Allera, said: “We want to get people using their smartphones in the way they were designed to be used, and that means data.
“More importantly, we want people to feel comfortable doing this without worrying about the cost. That’s why the new offers include all-you-can-eat data along with a huge allowance of minutes and texts.
“Three’s network was built for data, and it’s the confidence in the strength of our 3G network that means we can introduce deals like this.”
To celebrate the launch of this new offer, Three will also be running a competition over the coming month to show the value of the deal, with a range of prizes including a 30-day first class rail travel pass to Europe for two. Runners up prizes of a smartphone along with all-you-can-eat data, free for a year and a huge amount of free calls and texts each month will also be up for grabs.
The competition will run every Monday, Wednesday and Friday from the 7th March to the 4th April, with more information available at www.three.co.uk/allyoucaneat or on Twitter at @threeUK

This post was written by Rob Gordon, an IT geek, gadget lover and blogger. Rob has been using the internets since 1994 when the only streaming video was that coffee pot in Cambridge (rip)….
Follow Rob on Twitter – @robgordon – about.me/robgordonuk