In January, OnePlus celebrates the launch of the OnePlus 13, a device that can endure any adventure. This makes it the ideal companion for users who demand exceptional resilience from their smartphones.
This festive season, OnePlus is stepping up to encourage Brits to embrace adventure with its exciting new Explorer’s Adventure Calendar. As research reveals over one in four UK adults are planning to step out of their comfort zones in 2025, OnePlus is helping tackle the barriers—financial constraints, lack of time, and fear of the unknown—that stop many from pursuing their dreams. With a prize worth a staggering £25,000, this one-of-a-kind calendar offers life-changing experiences and celebrates the upcoming release of the brand’s flagship smartphone, the OnePlus 13.
The Year of Exploration
Despite 41% of Brits considering themselves adventure-seekers, financial worries (46%), time constraints (35%), and anxiety (34%) have kept many from fulfilling their wanderlust. OnePlus hopes to change that by offering an exclusive opportunity to explore Iceland, known as the “Land of Fire and Ice.” The Adventure Calendar goes beyond the traditional festive countdown, inviting participants to uncover thrilling experiences behind 13 doors, such as:
- Snorkelling between tectonic plates for a close encounter with the Earth’s foundations.
- Exploring the Sky Lagoon for a rejuvenating soak overlooking the Atlantic Ocean.
- A lava tunnel expedition, providing a rare glimpse into Iceland’s volcanic landscapes.
- A supertruck excursion to Þórsmörk Valley, showcasing glaciers, rivers, and serene vistas.
- Whale watching in rich marine habitats featuring minke whales and dolphins.
Behind the final door is the brand-new OnePlus 13, making this a true adventurer’s dream come true.
Celina Shi, Chief Marketing Officer, OnePlus Europe said
Our goal with the launch of the Explorer’s Adventure Calendar was to create something that would inspire adventure and empower budding explorers to head out on the journey they’ve already dreamt of.
OnePlus 13: The Adventurer’s Smartphone
OnePlus celebrates the launch of the OnePlus 13 by uniting adventure and technology, giving you an experience designed to elevate exploration while keeping users connected and prepared. Key features include:
- Cutting-Edge Durability: Rated IP68 + IP69, the OnePlus 13 is engineered to handle extreme conditions, making it the ideal companion for rugged journeys. Its Aqua Touch 2.0 optimises touch sensitivity even in wet conditions, ensuring seamless use during rain or water-based adventures.
- Advanced Display: The RadiantView technology ensures the screen remains bright and clear, even under intense sunlight, while reducing eye strain for prolonged use.
- Professional-Quality Photography: The 5th Gen Hasselblad Camera system offers exceptional portrait photography and cinematic 4K Dolby Vision video capabilities on all lenses, ensuring adventurers can relive their favourite moments in stunning clarity.
- Sophisticated Design: The OnePlus 13 comes in three striking colourways—Midnight Ocean (featuring microfibre vegan leather for durability and luxury), Arctic Dawn (a fingerprint-resistant surface with a silky finish), and Black Eclipse (with rosewood grain glass for a refined touch).
- Performance for Explorers: With fast processing, smooth performance, and AI-powered features, the OnePlus 13 is tailored to the needs of adventure-seekers.
Why Adventure Needs Technology
According to OnePlus’ research, 89% of consumers consider smartphones essential for their adventures. GPS navigation (63%), emergency contact capabilities (65%), and weather updates (57%) are critical tools for modern explorers. The OnePlus 13 integrates all these features while adding durability and performance, ensuring it’s more than just a smartphone—it’s an adventure partner.
Countdown to the Future
The OnePlus 13 will officially launch globally in January 2025, offering a sneak peek into how cutting-edge technology can redefine exploration. With its Explorer’s Adventure Calendar, OnePlus is setting the tone for a year of bold discoveries and meaningful connections, inspiring people to embrace the unknown with confidence and style.
Stay tuned for more updates and prepare to unlock the explorer within with OnePlus.
>> The Explorer’s Adventure Calendar is available here oneplus.com/uk/launch/13, with the lucky thrill seeker selected at random on the 7th of January 2025.
This post was written by Rob Gordon, an IT geek, gadget lover and blogger. Rob has been using the internets since 1994 when the only streaming video was that coffee pot in Cambridge (rip)….
Follow Rob on X – @robgordon – about.me/robgordonuk
